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Deeg Consulting

10 Things About Me

What time do I wake up – 6 am

The first thing I do in the morning – Drink 2 glasses of water, and then a glass of water with lemon and the mutha vinegar. Then I head to the gym UltimateBodiesby Carlos where I train with Melody Melton twice weekly at 7 am. She helps to keep my body and mental health in the best shape it can be.

Breakfast – same thing for years, yogurt with oats, blueberries, figs, nuts, and other good stuff with coffee or tea. Why change if I love it.

Best habit – Being positive with people, no one would ever guess I am having a bad day because that is not what I like to present to people. Why spoil their day?

Worst habit – I need to give people a bit more time to relax, I like to be everywhere on time and get everything right.

How Covid changed my routine – I worked from home already, so I just kept doing that. Actually, I became a bit of a recluse, so I realized I had to get out and socialize more, it has been a learning experience just getting out of the house again. My home became a sanctuary, my family and my plants and I loved it.

Productivity tools – Writing, I am using the Artist’s Way as a guide, so I try to write my three pages almost every day. Lists, I write my week out on a large artist’s pad that sits on my desk every Sunday. I plan out the week making notes for each day. Then I try to stick to that list every day. It helps me to clear my head on Sunday and try to start the week fresh. I also have my pocket-sized Franklin Planner, I have been using it for over 20 years and it keeps me grounded. Tech tools, I use Slack and Basecamp for projects and communication. I use Teachable for clients and Microsoft OAS for presentations.

Three words to define this new year – Health. Family. Job

The last thing I do at night – Watch a show on my tablet on Prime first (Danish, French, and English series are my favorites) and then read, that gets me to sleep very quickly. Reading became hard the last few years but I have come back to it and It feels great. I sketch sometimes too, that is a treat.

Bed time – 10:00pm

Deeg Consulting – A Marketing Agency

Services

Snapshot

Graphic and Print Design

Website Development, Design, and maintenance.

Blogs and Content Writing

Social Media Marketing – start to finish

Google Advertising

Video Marketing

Logo Design

SEO Management

Brand Management 

Website Hosting

Performance Marketing – Hubspot certified

CRM and Loyalty Consulting – Get a loyalty program started for your business

Website Design and Development

Website development and design in the following content management systems

  • WordPress
  • Squarespace
  • Wix
  • Shopify
  • ECommerce
  • Google websites
  • Website updates /content updates
  • Website maintenance
  • Backups and Plugin Maintenance

Social Media Marketing and Management

  • Strategy and content development
  • Content calendars
  • Schedule Posts
  • Drive engagement
  • Create brand conversations
  • Provide reporting
  • Training for platforms (Facebook, Instagram, Pinterest, Linkedin, Twitter)

Digital Marketing

  • Google My Business/Analytics
  • Search Engine Optimization
  • Google Analytics and SEM
  • Rank Math and Yoast SEO for WordPress websites installation and maintenance

Training and Coaching

  • Training with Teachable
  • Linkedin Marketing
  • Facebook
  • Instagram
  • Twitter
  • Pinterest
  • Google My Business

Pricing

Websites 1,500 to 5,000 K or more depending on the complexity of the build.

Maintenance – $65 an hour

A monthly maintenance flex plan is available depending on the level of work required.

Social Media – starting at $350 a month, depending on platforms.

SEO – Local Google Business Profile, Google Analytics, and Reports – Starting at $200.00

General Administrative Services in partnership with JL Administrative Services

  • Calendar and Schedule Management
  • Drafting Emails and Correspondences
  • Customer Support Management
  • Data Entry
  • Email Management
  • Database Maintenance
  • Lead Management
  • Respond to Social Media and Customer Review Site Postings

Link to JL Administrative Services LLC.Contact Debra – Make an appointment

Debra Gibson-Welch

Atlanta, GA

732-568-1499

debragw@deegconsulting.com

My Ultimate Small Business Black Book

This past week I realized that I have a massive black book of formidable small and medium-sized businesses. They help to make my life and the lives of their customers better in multiple ways. I wanted to lift all of them up at the same time and I didn’t have a repository or a way to share their information. This blog post was born for myself and for readers. These are the go-to folks for everything from beauty to marketing research to clothing and more. I am going to keep adding names and information as I remember, so this list will continue to grow. Top-notch service, venerable reputations and they can always use another customer to keep their businesses alive. Welcome to my ultimate black book. It was time to share my secret weapons.

Education

Kumon Atlanta Piedmont Park

Bridging Gap

Clothing with a purpose

Sankofayah

State of Mind NYC

Natural soaps with a creative twist

Fiona’s Handcrafted Soaps

The Sunscreen for us by us

Blackgirl Sunscreen

Eyebrows – Microblading

Sacha Sabio

The Make Up

Fashion Fair is back better than ever

Bobbi Brown – The Balm

Ami Cole – The Lip Oil

Violette.fr – The Eyes

The Elixir Hydration System by Full Monty Natural Haircare – Best oil combination for natural hair, I have been using it for years. Small batches, pure oils.

The Natural Wellness Maven

Heal Thyself Atlanta

Candles

Jack Be Nimble Candles

Fleurty Wick

Alcohol Infused desserts and exquisite french pastries

Delights By Dawn

My British and Commonwealth Food and Sweets Fix

The friendliest team around and all of my favorite, teas, snacks, and more are here. The Queen’s Pantry

The Australian Bakery

It’s the hot cross buns for me! The Australian Bakery

Guyanese and West Indian Food and More

Georgetown Market

The Best Bread

Osono Bread

Pies and Cakes

The Cake Hags

The Little Pie Company – They ship nationwide.

Best take out gourmet meals and more

The Buttery ATL is simply amazing

Spices, a scientist at work

Southern Roots Spice Shop

Tea

Just Add Honey

Ice Cream and Gelato and Pops

Voga Gelato

Queen of Cream

Paolo’s

King of Pops

Macarons

St Germain Bakery

Doughnuts

Five Daughters Bakery

Revolution Doughnuts

Sublime Doughnuts

Honey

Noble Honey

Protein (delicious)

Tejari Protein

Zoom Zumba

Zumba with Judith Aceves

Best “Ballet Barre” and Ballet

Tada

The Personal Trainer

Melody Marie

The Gym

Ultimate Bodies by Carlos

Group Workouts

Pretty Girls Sweat

Conflict Managment Solutions

Marshall Duke Consulting – Tabitha Liburd

Psychologist

Let’s Talk Wellness – Nathlie Caldeira Barnwell

The Home Staging Expert

Dandelion Designs

Architecture and Design

Shane Persaud – AKA Studio PC https://www.linkedin.com/in/shane-a-persaud-547b142/

The Realtors

Tracy Abrams Dodson

Christine O Neill

Amanda Rose

Yamilena Romero – New Jersey https://www.bhhs.com/fox-and-roach-realtors-pa301/moorestown/yamilena-lena-romero/cid-3024454

Carlene Winter – New Jersey (central) https://www.remax.com/real-estate-agents/carlene-winter-piscataway-nj/100030628

Mark Ellis – New Jersey https://www.homesnap.com/Mark-Ellis-3

The Production Company

Blue Moon Productions LTD – Atlanta

Content Puppy – North Carolina

The Man for Natural Hair

Monty Hotloks Morris

Public Relations Expert

Betsy Halgager Hughes – BLH Consulting

The Virtual Administrative Assistant that gets it done

JL Administrative Services LLC.

Graphic Design – Logos and more

Jenifer Cooper

Kitty Hart

Shelton Cochran

Mills Art Design

Heck Design Group

Graphic Design and Beyond

David Laufer

AIGA Fellow – Branding, Creative Strategy, and more

The Professional Association for Design

Social Media

The amazing Katey McGarr – New Jersey

Video Editing, Graphic Design

Tasha Smith

Seasoned SEO Pro – Search Engine Optimization

Bobby Kircher – Payaya

Website Development, Custom Sites

Jason McCullough

Global and National Reearch Research, Polls, Focus Groups

Bruce Peoples

Mark Kooyman

Copy / Proofreading and Editing

Luminary Works

The Eyecare Expert

Framed Glenwood Eyecare and Glasses

Wines, Wines and Wines

3 Parks Wine Shop

Lamps, Repairs, Design and Decor

The Lamp Shoppe Atlanta – Restoration, repairs, building lamps, shades, and beautiful antiques

Fluff Antiques – Melissa Sheehan is divine

The Legal Team

Eastbrook Legal

Charity focused on children

Youth Is Life

Photo Studios

Blanc Studio West

Photographers

Rachel M Studios

Atlanta Builders

WilliamMark Designs

Food Blogs

Biscuits and Burlap

Nigella.com

Incorporating Instagram and Facebook Shops with Shopify

Summer Images – State of Mind Official

Shopify has an excellent collaboration with Facebook and the Facebook Pixel in the Shopify dashboard. It allows accounts (business only) in good standing to add Instagram and Facebook shops through their Shopify stores. I have added a quick demo on how to get it done. Perfect for businesses that would like to expand their reach and business beyond just the storefront.

https://deegconsulting.com/wp-content/uploads/2021/11/ShopifyFacebookPixel.mp4

My Top 10 – Social Media Holiday Marketing Tips

This is the time to make the most out of your social media posts, the holidays. Here are a few tips for great execution and engagement this year.

Mood Boards – Use Mood Boards to highlight your product lines, put together ideas or bundles, or multiple purchases for customers. Use digital platforms to pull your ideas together like Canva or Be Funky

This or That – Ask followers for their input on products and ideas. Readers love being a part of behind-the-scenes decisions.

ABCD – Four options for gifting or for feedback on what they like best or least

Testimonials

Now is the time to remind people how great your services and products are. According to one study, the regular use of customer testimonials can help you generate roughly sixty-two percent more revenue not only from every customer but from every time they visit your brand. Ninety-two percent of people said that they read testimonials when considering a purchase

Story Format – Share or showcase a client, give them a social media boost!

Trends – What’s in this year for the holidays? The latest gadgets and toys. Fashion magazines like Vogue do a great job with holiday trends and buy and let’s not forget Oprah’s Favorite Things List, which this year is highlighting products from women and people of color. I also love the NYT Gift List as well.

Causes that matter – Giving back during the holiday season is important to your business and to your customers and clients. Offer some suggestions on how people can give back to a local charity or a list of charities or organizations that will need help for the holiday season.

Giveaways

If you have not done it before, try one for the holidays, this is the best time of year to do it and if only once a year. Christmas comes but once a year, right?

Behind The Scenes – If you have a tangible product or even if you don’t find a way to show customers how things are done “behind the scenes” People love to know more about your business, your history, failures, and successes. Showing them how it’s done in a transparent way is always helpful to a business.

Hashtags – Remember to use hashtags that are pertinent to your business, some that may be unrelated and general business and holiday hashtags are helpful. Be consistent and disciplined and don’t forget to change them often, using the same ones over and over does not sit well with the algorithms. Be creative, and save your best ones in a handy digital list to copy and paste.

Happy Holidays!

Google’s Analytics Intelligence – Incredible

Sankofayah https://sankofayah.com/

Analytics Intelligence is an incredible tool from Google Analytics. I could spend all day talking about it because for me and for clients it is revolutionary.

AI uses machine learning to better identify and understand AND act on your data. It simplifies answers from your reports and simplifies the process as well. It can predict and define all of the questions you have about your brand and help you predict and strategize for the future. In short, it makes a lot of sense to use this for your business.

Check out my short tutorial here for more. If you need help contact me via email at debragw@deegconsulting.com

https://deegconsulting.com/wp-content/uploads/2021/11/AnalyticsIntelligence.mp4

The Ultimate Hashtag Tool for Instagram and Facebook – My Demo Holiday 2021

You have to use this for your business for holidays. My walk-through demonstration video is attached, the hashtag tool on Facebook Business Suite is a game-changer. Thank me later 🙂

Please note this is for businesses with linked Facebook and Instagram business accounts. If you need any help linking or setting up accounts please let me know. debragw@deegconsulting.com

Thank you OBS studio is an invaluable tool for all my video recordings from Microsoft

https://deegconsulting.com/wp-content/uploads/2021/11/Hashtags.mp4

Website and Digital Marketing Services


Deeg Consulting offers a wide range of services from Website Development to General Administrative Services in partnership with JL Administrative Services

Graphic and Print Design

Website Development, Design, and maintenance.

Blogs and Content Writing

Social Media Marketing – start to finish

Google Advertising

Video Marketing

Logo Design

SEO Management

Brand Management 

Website Hosting

Performance Marketing – Hubspot certified

CRM and Loyalty Consulting – Get a loyalty program started for your business

Link to our Services Page for more information

The Ultimate Website Checklist

You have a new website, everything looks great, and then suddenly, one thing stops working, then two, then three. Why? Because you did not ask for or get a review of the ultimate website checklist with your web developer. A full review of what was done to protect your website should be one of the requirements at the end of the website building process, and now it is a part of my service offerings for businesses who may not have had this service for their websites. My top 25 checklist includes a site check on everything from security to site speed to SEO.

My 25 item checklist before launching a website or can be used as a maintenance checklist for completed websites. Either way, these are the items that must be done to ensure your website is easy to find, secure, and ready for visitors from all over the world. Must do and must-have, the best practices before you take off!

Time frame 1 – 2 weeks

To Purchase

Debra Gibson-Welch of Deeg Consulting

Hair by https://www.facebook.com/thefullmontinaturalites/ Photography by https://lennadavisphotography.com/ Debra Gibson-Welch of Deeg Consulting

Based in Atlanta, GA  Debra Gibson-Welch is an experienced marketing professional with a history of success in web design,  digital marketing, and content creation and strategy. DEEG Consulting offers services to customers in Georgia and across the United States.

Originally from South America,  Debra’s background in customer service started with her retail career in New York City. She has worked with multiple retail companies including Chaps Ralph Lauren, The Limited, Macy’s Inc. in New York City and Atlanta.  Her expansive business career led to travels to different retailers all over the United States and Puerto Rico, including New England, Texas and California.

Her background in customer service and business combined with expertise in diverse subject areas led Debra to launch DEEG Consulting in 2013.  Debra holds a degree in Marketing and International Trade from the Fashion Institute of Technology and a Certification in Web Design from Emory University.


Learn more about the founder of #deegconsulting and how she continues to move forward #debragibsonwelch #digitalmarketing
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